SEO

Search engine optimization resources and support.

SEO grades on Project ScanGov

21st Century Integrated Digital Experience Act (IDEA)

Modernizes government websites and digital services.

Guidance

Canonicalization

Use preferred page URLs to avoid duplication.

Standard

Cumulative Layout Shift (CLS)

Measures unexpected webpage content shifts.

Standard

First Contentful Paint (FCP)

Measures time until first content appears.

Standard

GSA Site Scanning

Checks and tracks federal .gov websites.

Guidance

Google Search Central

Resources to improve site search rankings.

Guidance

HTTP Strict Transport Security (HSTS)

Privacy and integrity protection.

Standard

Hypertext Transfer Protocol Secure (HTTPS)

Privacy and integrity protection.

Standard

Interaction to Next Paint (INP)

Measures webpage response time to actions.

Standard

Largest Contentful Paint (LCP)

Measures time for page content to appear.

Standard

Memorandum (M-23-22)

Delivering a digital-first public experience.

Guidance

Metadata

Data describing website content.

Standard

Open Graph

Improves how social media content shows.

Guidance

Page description

Describes webpage content in a few words.

Standard

Page title

Describes webpage content in a few words.

Standard

Schema.org

Standards for organizing website information clearly.

Guidance

Sitemaps

Lists website's important pages.

Standard

The Web Robots Pages

Guidelines for controlling search engine crawling.

Guidance

Time to First Byte (TTFB)

Measures website response speed.

Standard

U.S. Federal Website Standards

Improves accessibility, consistency and user experience.

Guidance

Web Vitals / Core Web Vitals

Google's speed, interaction, and stability metrics.

Guidance

Web content accessibility guidelines (WCAG)

Rules for making websites accessible.

Guidance

robots.txt

Directs search engine crawlers' behavior.

Standard

sitemaps.org

Website sitemap standards.

Guidance

www resolution

www and non-www resolution.

Standard

We can help

ScanGov offers government digital experience training and support.

Learn more

Supporters

Thank you to these organizations for supporting Project ScanGov:

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